PrimeTime Event & Race Management

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PrimeTime Timing is a full service event & race management company providing customized timing solutions to active-sport events. Founded in 2003, PrimeTime began with the goal of applying the latest in sports timing technology to all levels of events. PrimeTime works with over 500 events annually providing a range of services, including custom timing software and solutions, online registration, and scoreboard display services. PrimeTime’s event resume includes events such as the ISU World Speed Skating Championships, 2007 D3 NCAA Track & Field National Championships, USATF Masters National Championships, Nike Cross Country National Championships, 2007-2012 American Birkebeiner Nordic Ski Race, 2005 - 2012 LifeTime Fitness Triathlon, 2005 - 2012 Saint Paul Inline Marathon, Wells Fargo Half Marathon, and the C.A.R.I.F.T.A. Games. In addition to the headquarters office in Milwaukee, Wisconsin, PrimeTime has satellite offices in Wisconsin Rapids, Menomonie, and River Falls.